2009 AAM Annual Conference

Austin, Texas |  6/4/2009

As bandwidth swells, resolution increases and YouTube heats up, static images and long, winding narratives no longer compel viewers who search online for live footage of breaking events or current weather conditions. Flash, once reviled as “Skip Intro,” now feeds the QuickTime display of movies online. Seminars, interviews and process explanations all occur online in consumer and business-to-business marketing. In other words, you never knew how behind the curve you were! What’s the role of video on your site? How long until your site becomes obsolete without it?

Attendees will learn:

• Why you should either care or pack up your Web bags and decamp
• What other leading service firms are doing in recruiting and sub-sites to gain attention
• What consumer firms are doing to lead the way